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Is Your Business Worth An Extra Hour Per Week? 5 Reasons Why Your Business...

This is a guest post by Preston Ehrler . As a business owner, do I really have time to blog? I'm a business owner too, and I realize that we are already pressed to our limits for time. We are...

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How Consistent Branding is Being Challenged in the Digital Age

This is a guest post by Lucy Hunt. In the past, maintaining consistent branding was a much less complex exercise than it is today. Before the explosion of everything digital, sustaining branding...

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Why Hiring a Marketing Department Has Changed"5 Subjects a Business Owner...

This is a guest post by Amanda DiSilvestro. Many current CEOs and business owners often have more to worry about than the 50 ways social media can drive traffic to a website or the 100 ways to help...

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How To Monitor Your Three Essential Internet Marketing Strategies

This is a guest post by Andy Havard. Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their...

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How to Hire Your SEO Partner

This is a guest post by Brad Schorr. Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. It is also one of the most perplexing....

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HOW TO: Guide to Performing Website Audits

This is a guest post by Harrison Jones . Onsite optimization of websites is the most important factor in ranking better in search engine results. You can build all the links you want, but if your...

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Is SMS Marketing Still a Viable Strategy?

This is a guest post from James Bentham. SMS, really? As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site...

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Looking Back on the Year of the Panda: Google Algorithm Changes

This last year Google brought a large number of algorithm changes to the table. Although these changes helped increase traffic and rankings to many large corporations such as YouTube and eBay, it hurt...

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The Importance Of Social Search

Social Search can be approached from two angles; both equally important for businesses. There's micro-searching " this includes using social media to connect and engage with people based on keyword,...

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How to Hire Your Social Media Marketing Partner

This is a guest post by Brad Shorr. Want more? See How to Hire Your SEO Partner from November. After taking the social media plunge, companies quickly discover that it is vastly more complicated and...

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Attack of the Consumer! The Many Ways Consumers Can Put You Out of Business...

This is a guest post by David Rodnitzky. Having the best prices and largest selection of products means nothing on the Internet if you don't back it up with incredible customer service . Treat...

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5 Things I've Learned from Running BizSugar

This is a guest post by Anita Campbell. When my company, Small Business Trends, LLC, first purchased BizSugar in the summer of 2009, the best way I could describe it was as a miniature version of Digg,...

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How to Select an Interactive Marketing Agency

This is a guest post by Brad Shorr. Check out his earlier posts on How to Hire Your Social Media Marketing Partner and How to Hire Your SEO Partner . It's very difficult for small and mid-size firms to...

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How to Build Trust in Your Brand Using Video

This is a guest post by Neil Davidson . Instead of requiring users to navigate, scroll, and click to access information, online video is a one-stop destination for information. It takes less time to...

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The Million Dollar Mindset - How to Create a Website and Sell it Off for Six...

The following is a guest post written by Patrick Meninga of Make Money With No Work . He recently built and sold his flagship website for $200,000. I want to tell you about the mindset required to...

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20 Ways to Cultivate Brand Unawareness in Social Media

This is a guest post by Brad Shorr. Many businesses use social media to promote brand awareness, and it can be quite effective. Because social media is largely personality-driven, a savvy entrepreneur...

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An Unorthodox Way to Gain Brand Awareness: The Beren Dilemma

This is a guest post from Barry Mueller. Companies always strive for ways to create brand awareness. As everyone knows, the big companies will always have an advantage in this field due to their...

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8 Questions to Answer Before You Pay to Advertise Your Business

The following is a guest post from Susan Waldes , Senior SEM Manager at PPC Associates. So you think your business is ready to get into paid advertising channels? Or are you into them already? In order...

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When to Thank Your Social Media Fans

This is a guest post by Lisa Kalner Williams. Ever read those articles on how a business has successfully used social media to increase brand awareness and drive sales? A typical story explains the...

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Triple Bottom Line Thinking for Social Media

This is a guest post by Adam Leiter. We all know that social media is about more than just putting out messages and shouting with a bullhorn. While the copyright may still legally belong to the...

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